The Build: Men and Cracker Barrel

Today, JT and Producer Jonas dive into the idea of personal branding—not for a business, but for your life. Just like a company (e.g. Cracker Barrel), you are known by your values, consistency, and the way you show up both in private and public. Discover how to clarify your identity, resist chasing trends, and build a personal brand of consistency, rooted in long-term respect rather than short-term applause.

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