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About this Episode
In this Marketing Over Coffee:
In this episode author and professor Raj Venkatesan talks about the road map for AI!
Brought to you by our sponsors: Blueshift and Upfluence
The AI Marketing Canvas - A Five-Stage Road Map to Implementing Artificial Intelligence in Marketing
How Raj and Jim Lecinski (ZMOT) came together
The 5 Stages of the AI Marketing Canvas
How to explain supervised and unsupervised learning
6:15 Blueshift's SmartHub CDP delivers personalized, omnichannel experiences that improve customer engagement and drive meaningful results, all while saving marketers significant time and driving incredible results. Blueshift is offering their Guide to a Successful CDP RFP to MoC Listeners for free at blueshift.com/moc
The 4 Points of CRM Moments
Customizing Google Ads and Landing Pages
The challenge of not having enough data in B2B
15:13 With Upfluence, marketers can triple the number of influencers they work with and run campaigns in half the time. From finding influencers and contacting them, to keeping track of collaborations and measuring results, Upfluence really covers all your bases.
Get your free software demo to find out how Upfluence can help your brand at https://get.upfluence.com/moc.
Case Study: Washington Post
The whole field is shifting to management by prediction
How do smaller organizations get off to an effective start?
Raj Venkatesan on Twitter - and his Coursera Courses
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Our theme song is Mellow G by Fonkmasters.
Hosts & Guests
No transcript available for this episode.
