
Red Lobster's Endless Shrimp Returns, Boosting Sales
About this episode
Red Lobsters Endless Shrimp returns nationwide, priced at $25, featuring five dishes including the new Marry Me Shrimp. Despite past losses, the CEO believes this value play will attract customers, as competitors also offer cheap deals amid rising dining costs.
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Entertainment & Celebrity News Today | 2 Min News | The Daily News Now! — Red Lobster's Endless Shrimp Returns, Boosting Sales. Machine-transcribed; use the interactive transcript above to jump the player to any line.
On April 20th, Red Lobster just dropped the news that endless shrimp is back on menus nationwide, starting today for $25, all you can eat. They're rolling out five shrimp dishes, including a fresh one called Mary Me Shrimp with creamy tomato sauce and a garlic herb crumble plus four fan, favorites. The CEO made the announcement on Good Morning America, saying it's what customers have been begging for after 20 years of loving this promo. It's limited time, so folks gotta hit the spot soon if they want in. This deal wrecked them back in 2023, wrecking up $11 million in losses over three months and pushing the chain into chapter. 11 bankruptcy last year. They sold to new owners, got the CEO on board, and he's been rebuilding ever since. Last summer he swore it wouldn't return, but social media hype changed his mind with sales picking up lately. And let's say these value plays pull in crowds, though they warn it can mean folks only show for the shrimp.
Other spots like Olive Garden, Chili's, and Applebees are fighting back too with cheat deals amid 4% higher dining costs. Shoppers still crave eating out but hunt for that sweet value spot, and Red Lobster's betting big on shrimp to reel them in. entertainment and celebrity news, today, powered by AI bringing you what's trending.
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