Red Lobster's Endless Shrimp: Back by Popular Demand?

0:00Red Lobster's thinking about bringing back its famous inla shrimp deal to pump up sales after that rough bankruptcy patch last year. The chain filed for chapter 11 protection back in May 2024, and that $20 all you can eat promo played a big role, racking. Up about $11 million in losses during one quarter alone when they made it a permanent menu item. Customers win wild for it though, with folks calling it a favorite for 20 straight years as a limited time hit, and one diner even claimed to. Crush a hundred eight shrimp in four hours. Now under new CEO Demola Adamalakum, who jumped ship from PF, Changs in August 2024, they're plotting a turnaround with more foot traffic in a fresh brand vibe, and sources say, in this shrimp. Could drop as a short term offer this month. Spokespeople aren't confirming it, but say they're tuned into guest buzz and loving the demand, so keep those suggestions coming as they steer this. See food giant back to smoother waters.

1:00This has been Dallas News today, powered by AI. I'm Corey with the story.