Quick Fix: If You Build It, Will they Come?

It’s a Quick Fix featuring Joe Buono (@IslesFix) and former VP of Communications for the Islanders, Chris Botta (@ChrisBottaNHL).

In this episode, Chris and Joe dig into the most revealing comments yet from Islanders president of business operations Kelly Cheeseman, following his recent interview with Newsday.

Just weeks into the job, Cheeseman, who categorized himself as “a builder,” has already identified the core challenge facing the franchise off the ice: how to grow a fanbase that is aging, overly concentrated on Long Island, and increasingly sensitive to the full game-day cost of attending games at UBS Arena.

The conversation goes beyond the usual “just win more” debate. Chris and Joe explore whether success on the ice is enough on its own, or if the Islanders are finally taking calculated risks to expand their visibility across Queens, Brooklyn, and younger demographics. From parking headaches and transportation access to ticket pricing and perceived value, they break down the real barriers preventing casual fans from becoming regulars—and what Cheeseman can realistically change in the short- and long-term.

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