
Oscars Viewership Plummets, Shifts to YouTube
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Oscars Viewership Plummets to Record Low, Hollywood Struggles with Engagement: The Academy Awards drew just 17.86 million viewers, a 9% drop from last year, marking the lowest numbers since 2022. Hollywood insiders blame the shows length and competition from streaming services. Other award shows also face declining viewership. The Oscars will move to YouTube in 2029 in a $150 million deal, aiming to stay relevant amidst criticism and backlash.
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Entertainment & Celebrity News Today | 2 Min News | The Daily News Now! — Oscars Viewership Plummets, Shifts to YouTube. Machine-transcribed; use the interactive transcript above to jump the player to any line.
Here's more entertainment and celebrity news for March 21st. The Academy Awards last Sunday drew just 17.86 million viewers on ABC and Hulu, marking a 9% drop from last year's 19.7 million and the lowest numbers since 2022. Hollywood insiders are reeling from the news, with one producer calling it a big disappointment despite heavy promotion around hits like Seniors' and, efforts to pull in younger crowds with influencers and K-pop acts. Many point to the show's 3-plus hour length as a major issue for short attention spans among millennials and Gen Z, plus competition from, streaming services keeping folks at home instead of tuning in live. Other big award shows are hurting too, like the Grammys with 14.4 million viewers and the Golden Globes at 8.66 million, both down from last year amid gripes about lengthy formats and a disconnect with mainstream audiences. A viral photo of the trash Dolby Theatre after the event fueled backlash and looking ahead,
the Oscars shift to YouTube starting in 20. 29 and a 5-year deal worth $150 million a year as the Academy pushes for big changes to stay relevant.
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