NFL Expands Mental Health Support, Protein Mania Grows, Basecamp Changes Hands

April 3, 2026: Your daily rundown of health and wellness news, in under 5 minutes.

Today's top stories:

• The New Consumer reports 66% of Gen Z and millennials actively eating more protein, with 76% viewing protein-fortified products as healthy even when ultra-processed

• NFL owners approve mandate requiring every team to employ full-time mental health clinician in facilities, shifting from part-time to proactive embedded support

• Extraordinary Brands acquires Basecamp Fitness adding HIIT concept to portfolio including CycleBar, Rumble, Row House, and Neighborhood barre

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