Netflix will return after these messages

Netflix’s subscriber base is shrinking. So they’re turning to ads to boost them. Recode senior correspondent Peter Kafka (@pkafka) explains. Read Peter’s story: https://www.vox.com/recode/23065689/streaming-netflix-ads-tv-peter-kafka Today’s episode was produced and engineered by Jon Ehrens and hosted by Adam Clark Estes. Support Recode Daily by making a financial contribution to Vox! bit.ly/givepodcasts Learn more about your ad choices. Visit megaphone.fm/adchoices