
About this episode
On this week’s episode of Short Term Rental Management, Luke breaks down his “Month Math” method—a no-nonsense approach to evaluating whether your nightly rates are realistic or simply driven by ego. He urges hosts to calculate what an entire month of bookings would gross and compare it to their monthly expenses. If your pricing implies a huge profit but you’re sitting vacant, it’s time to lower your rates. Luke emphasizes value, humility, and adapting to today’s market conditions.
How to connect with Luke:
The Short Term Shop - https://theshorttermshop.com/
Follow us on Instagram
Follow us on TikTok
Join the Short Term Shop Facebook group
Check out the Short Term Shop on YouTube
For more information on how to get into short term rentals, read Avery’s books:
Smarter Short Term Rentals - Buy it on Amazon
Short-Term Rental, Long-Term Wealth: Your Guide to Analyzing, Buying, and Managing Vacation Properties – Buy it on Amazon
Get every episode summarized
Each time Short Term Rental Management publishes, we email you a written briefing from the transcript — the topics, who appeared, and any specific claims, with the ad reads skipped.
Email me new episodesFree for 3 shows. No card needed.
Hosts & guests
No transcript yet
This episode has not been transcribed. Request it and it moves to the front of the queue.
More episodes
More from Short Term Rental Management

House Was So Bad We Didn't Even Stay There
Short Term Rental Management

Landlords Get a Bad Wrap
Short Term Rental Management

How to Price Your STR with Multiple Base Prices
Short Term Rental Management

10 Things to Get Ready for the Season
Short Term Rental Management