
Monetisation secrets: When brands actually want your show
About this episode
Hosted by award-winning podcasters Damien St John and Ant McGinley, the Podcast Advice Show is your go-to place for the latest tips and takeaways. This episode, featuring Sam Sethi of TrueFans, cracks the code of podcast monetization. We debunk myths about quick riches and explore the evolving world of brand sponsorships. Learn why engagement beats downloads, how brands demand ROI, and how to leverage authentic integrations, affiliate marketing, and platforms like Patreon. Discover how your podcast can build your brand and generate income through speaking, courses, and more, plus the importance of presentation and negotiation. If you find our battle-tested insight useful, you can buy us a coffee at https://buymeacoffee.com/podcastadviceshow
Affiliate: Bad internet ruining recordings? Riverside captures perfect audio and video, whatever your set up. Start recording with Riverside for free at https://podomedy.com/riverside
Get every episode summarized
Each time The Podcast Advice Show publishes, we email you a written briefing from the transcript — the topics, who appeared, and any specific claims, with the ad reads skipped.
Email me new episodesFree for 3 shows. No card needed.
No transcript yet
This episode has not been transcribed. Request it and it moves to the front of the queue.
More episodes
More from The Podcast Advice Show

AI-powered keywords
The Podcast Advice Show

7 audio drama lessons from Sherlock & Co. creators
The Podcast Advice Show

The impact of AI in podcasting
The Podcast Advice Show

Podcast artwork hacks
The Podcast Advice Show