About this episode
Goodies mentioned in the episode:
- Go to TeamSimmer.com and use the coupon code "DEVIATE" for 10% off on individual course purchases
- Mastering CSS Selectors (Course)
- Google Tag Manager Skill Test by Team Simmer
- Technical Marketing Guide - article by Juliana
- How to audit a GTAG implementation for GA4 - article by Juliana
- Test & Learn Community 10th Anniversary Celebration - Live Panel with Juliana, Simo, Shanelle Mullin, and Lucas Vermeer
- Join Test & Learn Community
- Connect with Jim on Twitter or Linkedin
- MMM Hub - Sign-up for Jim's newsletter for weekly tips and how-to guides to move beyond last-click attribution and gain a true understanding of your marketing's impact.
- Measure UP Podcast - Jim's podcast about marketing measurement.
- Robyn - Meta'sJim's open source package (in R) for Marketing Mix Modelling
- Lightweight MMM - Google's open-source package (in Python) for Marketing Mix Modelling
This podcast is brought to you by Juliana Jackson and Simo Ahava.
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