Mktg_Podcast-22: CES, Who Decides?, DiffDist Again

In the first episode of 2023, Shahin and Doug discuss their takeaways from CES, differentiation versus distinction in marketing, the importance of authenticity in advertising campaigns, and whether inside marketing staff can make good decisions on behalf of the end-user/consumer.

[audio mp3="https://orionx.net/wp-content/uploads/2023/01/Mktg_Podcast_022_CES_Mktg-Staff_DiffDist_20230118.mp3"][/audio]

The post Mktg_Podcast-22: CES, Who Decides?, DiffDist Again appeared first on OrionX.net.