
Meghan Markle Drops Netflix, Takes As Ever Global
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Meghan Markle ends Netflix partnership for As Ever brand, takes full control; Netflix cancels cooking show, downgrades deal with Prince Harry; experts warn of potential setbacks for future collaborations.
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UK News Today | 2 Min News | The Daily News Now! — Meghan Markle Drops Netflix, Takes As Ever Global. Machine-transcribed; use the interactive transcript above to jump the player to any line.
On March 10th, Megan Markle has ended her partnership with Netflix for her as-ever lifestyle brand after just one year. The brand sells jams, flower sprinkles, candles, and more. Netflix Insiders say it simply did not fit their line of alongside hits like Squid Game or Bridgerton, and customers showed little interest. Megan felt Netflix was too cautious with the brand, so she is now taking full control to expand it globally. This split comes months after Netflix canceled her cooking show with Love, Megan following two seasons and a poorly reviewed Christmas special. Experts warned this could hurt her chances for future big deals. One consultant called it a major setback, saying it rips away the prestige factor and highlights a pattern of challenges with high profile. Partnerships. Their overall Netflix relationship has cool too. The original $100 million deal with her and Prince Harry got downgraded to a first look agreement last year. Projects like a film adaptation of Meet Me at the Lake remain stuck in development after two and a half years.
Both sides release positive statements, with Netflix praising Megan's vision and as ever noting strong growth so far. Megan stays on good terms with Netflix executives as she pushes her brand forward independently.
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