March Madness Sneakers: Nike Book Two Exclusives

0:00You're listening to NBA News today. Subscribe now for fast daily updates on your team. March Man is heating up as NCAA conference tournaments kick off across the country. Sneaker brands are jumping in with custom kicks for the players, and Nike leads the pack by rolling out player-exclusive colorways of Devon Bookers. Second signature shoe, the Nike Book 2. Kentucky Wildcats are getting the star treatment since his bookers' old school. Both the men's and women's teams have debuted special pairs on social media, tying into a recent on-campus event that previewed a denim inspired colorway. That one drops on March 20th for $145 at Nike.com. USC Trojans and Michigan State Spartans are also lacing up unique versions. USC's got a gold upper with cardinal accents and a retro logo, while Michigan State's features white with green details and an old school sparty. Emblem on the heel. Fans are buzzing about these exclusives, especially with more schools like Arizona, Duke, and Yukon expected to show off their own colorways before.

1:05Selection Sunday on March 15th. It's a big win for sneaker fans watching the games. In the meantime, General Release Nike Book 2s are available now at spots like Nike and Foot Locker. They pack air-zoom cushioning, a bouncy midsole, and grippy traction inspired by Phoenix courts. Keep an eye out for more drops as the tournament rolls on. Appreciation to our sponsor for backing this episode. Headphones and a pillow. Once you try it, it just makes sense. Make sense.