It’s All About Flow": Mark Shashoua on Designing Events That Actually Work
About this episode
Forget mega-conferences with endless cab rides and low engagement. Hyve Group CEO Mark Shashoua explains why the best events are built around human connection, intentional design, and a relentless focus on audience quality. In the season one finale of Possible Now, Mark and Christian talk Possible 2025, what Hyve looks for in acquisitions, and how to grow without losing your magic.
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