If news doesn't pay enough, why do billionaires keep buying?

On February 10, 2026, reports said nearly 100 NDTV employees were put on performance improvement plans, often seen as a prelude to layoffs. This comes after the Adani Group acquired NDTV in December 2022 for about ₹600 crore, followed by several high profile exits. A similar moment unfolded at Jeff Bezos-owned The Washington Post last week where hundreds were laid off and multiple sections and bureaus shut.

Both Adani and Bezos run highly profitable core businesses. News is not one of them.

So why invest heavily in an industry known for low margins? Host Snigdha Sharma explores.

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