How To Bring Your Audience Along For A Pivot

Are you going through a pivot? - a change in offers, a new niche, a new business all together?

In this episode Kristina is walking you through how to make a pivot in your business without losing your audience along the way.

Kristina touches on her own pivots over the years and how she’s transitioned her following with her. Tune in for the lessons she learned from evolving their offers, messaging, and even personal brands while staying connected to the people who mattered most.

You’ll also hear:

• Why building a strong personal brand is key to navigating pivots with confidence.
• How Kristina transitioned from coaching to building a seven-figure agency.
• How to breadcrumb your audience through behind-the-scenes content.
• What to do (and not do) when people unfollow or disengage.
• Why showing your evolution in real time is the secret sauce to keeping people invested.

You're not starting over, you're building on everything you've already done. And if some people unfollow along the way? That just makes room for the right people to join in. 

Mentioned in the Episode:
Marina Middleton Episode
Lori Harder Episode
Build In the Light Episode
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