
About this episode
Nat Elison decided to test out his content marketing skills from running his own marketing agency by launching his own blog.
As a longtime tea lover, Nat started Cup & Leaf to blog about all things tea. He publishes on a consistent schedule, reworks content to rank higher on search, and curates products for the online store.
Since the launch of Cup & Leaf in early 2018, the website now sees 250,000 monthly visitors and brings in $5000 in monthly revenue.
For more information on Nat Elison, Cup and Leaf, and show notes: https://www.shopify.com/blog/cup-and-leaf-blog
Tune in to learn
- When you should actually spend time on content marketing and SEO
- The content plan they used to grow to 250,000 monthly visitors
- How they drive sales from blog to physical store
Get every episode summarized
Each time Shopify Masters publishes, we email you a written briefing from the transcript — the topics, who appeared, and any specific claims, with the ad reads skipped.
Email me new episodesFree for 3 shows. No card needed.
No transcript yet
This episode has not been transcribed. Request it and it moves to the front of the queue.
More episodes
More from Shopify Masters

Why I Left My Hollywood Dream Job To Become an Entrepreneur
Shopify Masters

How Siblings Are Turning Slow Living Into a Thriving Refillable Candle Brand
Shopify Masters

Selling Feeling Over Features: How Coyuchi Converts AI Search Traffic into Premi...
Shopify Masters

Scarcity, Clout, and Michelin-Star Ambition: Inside Last Crumb’s $120 Box Playbo...
Shopify Masters