From Rock Bottom to Bacon Empire with William Bill-E Stitt

William Bill-E Stitt is the founder of Billy's Bacon and the owner of a thriving restaurant that has been serving his community for over 13 years. What started as a dream written down at 18 years old at Ole Miss has grown into a USDA-certified bacon brand sold in five distribution warehouses and featured on Goldbelly nationwide. But the road was anything but easy, stolen money, a federal agency overhaul, a broken marriage, and the loss of his best friend, his father, all hit at once. In this episode, Bill-E and Jackson talk about what it really takes to keep going when everything falls apart, why writing your vision down changes everything, and how caring for others is the foundation of every great business.

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0:00 - Introduction: meet William Bill-E Stitt, founder of Billy's Bacon

1:00 - Sponsor spotlight: Dr. Shannon, Jennifer Reed, and The Water Project

4:00 - The vision: Little Billy's expansion and a bacon road show across America

7:00 - Why caring for others was instilled from day one

9:00 - The power of graduating well: how his first boss helped him find his path

11:00 - From Ruby Tuesday's to national director of to-go and catering

13:00 - Writing the plan at 18: why putting it on paper made it real

15:00 - The struggles: stolen money, ADA overhaul, broken marriage, and losing dad

20:00 - How the bacon company turned around and landed in 5 distribution warehouses

23:00 - Keeping the positive front and center no matter what hits you

25:00 - Final words: tell your story, don't hold back, and always exit positive

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