Focus on What Won't Change

A lot of companies focus on chasing hot trends or new technology. That's all fine and good, but the core of your business should be built around the things that people will always want. In the case of Basecamp, that means speed, simplicity, and great customer service. For a company like Amazon, it means focusing on fast delivery and easy returns. Customers are going to want these things now and 10 years from now.

Show Notes

• 11:54 - Ruby on Rails
• 15:31 - Turbo
• 15:35 - Hotwire
• 20:04 - Automatic Check-ins
• 21:52 - "My Customers Would Have Asked For a Faster Horse" (Quote Investigator)
• 23:02 - The Tyranny of Metrics - Jerry Z. Muller (Bookshop.org)