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About this Episode
This is part two of our episodes on brand personality, where we’re sharing why this is an unmissable part of your strategy if you want to stand out in your space and attract the right customers to your business.
WE UNPACK
Descriptions and examples for the last six of twelve brand personality archetypes—The Regular Citizen, The Jester, The Lover, The Caregiver, The Leader and The Creator
Why Lisa used to be resistant to using archetypes and the reason she changed her mind
How your personality can evolve over time
Why you don’t need to pick just one archetype for your brand
How you can uncover your personality with us in our brand workshops
LINKS AND RESOURCES
Follow us on Instagram: @baker_creative
For more visit bakercreative.com.au/services
Make sure you’re subscribed so you don’t miss episodes as they drop every Monday.
Hosts & Guests
No transcript available for this episode.
