Episode 110 | 开一家蛋糕店要怎么盈利呢 How to make a bakery profitable?

Today is a follow-up episode with audience-favorite Xiao Su Su about her experience opening up a bakery! I am curious about the whole business operation of the bakery so we dived into the revenue and cost, the business model and marketing .... All the details!

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免费的全文内容（汉字，拼音，英语翻译）在这里. Free transcript of the entire podcast with characters, pinyin and English translation: 

https://www.yaya.press/doc/4bee6492-0252-4824-98b9-460a03519b24

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情绪价值 | qíngxù jiàzhí | emotional value (providing comfort or support)

知无不言，言无不尽 | zhī wú bù yán, yán wú bù jìn | to say all that one knows without reserve

老本行 | lǎoběnháng | one's original profession; old trade

跨领域 | kuà lǐngyù | cross-field; interdisciplinary

转型 | zhuǎnxíng | transformation; transition (e.g., career or business)

练手 | liànshǒu | to practice; to hone one's skills

从0到1 | cóng líng dào yī | from zero to one (starting something from scratch)

摸索 | mōsuǒ | to grope; to feel about; to explore

不透明 | bù tòumíng | non-transparent; opaque (often regarding information)

虚虚实实 | xūxū shíshí | a mix of truth and falsehood; deceptive

玄学 | xuánxué | metaphysics; (slang) something unpredictable or mysterious

超自然 | chāozìrán | supernatural

量化 | liànghuà | to quantify

意愿 | yìyuàn | aspiration; desire; will

多才多艺 | duōcái duōyì | multi-talented; versatile

翻糖蛋糕 | fāntáng dàngāo | fondant cake

初衷 | chūzhōng | original intention

挫折 | cuòzhé | setback; frustration

到家 | dàojiā | (informal) to reach a high level of proficiency; to be excellent

微妙 | wēimiào | subtle; delicate

等价于 | děngjià yú | to be equivalent to

人情费 | rénqíng fèi | "favor fee" (money paid out of social obligation/friendship)

定价 | dìngjià | pricing

无人问津 | wú rén wènjīn | nobody asks about it; ignored; of no interest to anyone

滑铁卢 | huátiělú | Waterloo (metaphor for a crushing defeat)

自媒体 | zìméitǐ | self-media; we-media

买账 | mǎizhàng | (informal) to "buy" into something; to show respect or appreciation for

种子客户 | zhǒngzi kèhù | seed customers; initial user base

触发 | chùfā | to trigger; to spark

动机 | dòngjī | motive; motivation

毛利率 | máolì lǜ | gross profit margin

利润表 | lìrùn biǎo | income statement; profit and loss (P&L) statement

时薪 | shíxīn | hourly wage

协同效应 | xiétóng xiàoyìng | synergy effect

分摊 | fēntān | to apportion; to share (costs)

引流 | yǐnliú | to attract traffic (online or to a store)

摸爬滚打 | mōpá gǔndǎ | to go through hardships; to gain experience through struggle

水花 | shuǐhuā | splash (often used as "making a splash" or having an effect)

高大上 | gāodàshàng | (slang) high-end; elegant; upscale

讽刺 | fěngcì | sarcastic; ironic

腻 | nì | greasy; cloying; oily (food)

无语 | wúyǔ | speechless (usually due to frustration)

常态 | chángtài | normal state; the norm

下场 | xiàchǎng | (in this context) to personally get involved; to "enter the arena"

有机的增长 | yǒujī de zēngzhǎng | organic growth

割韭菜 | gē jiǔcài | (slang) to harvest chives; to exploit or rip off (naive investors/customers)

个人IP | gèrén IP | personal brand; personal intellectual property

差异化竞争 | chāyìhuà jìngzhēng | differentiated competition

白热化 | báirèhuà | white-hot; intensified; reaching a climax (competition)

心路历程 | xīnlù lìchéng | journey of the heart; mental or emotional journey

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