Early Days #3: Branta by Keith

Summary:

In this conversation, Car talks with Keith, who shares his journey from Bloomberg to founding Branta. He reflects on the challenges of Building on Bitcoin, the need to adapt in a competitive landscape, and the value of long-term thinking when transitioning into the Bitcoin space. Keith delves into Branta’s evolution, highlighting its flagship product, Guardrail, which ensures safe transactions on the Bitcoin Lightning Network. They also explore Branta’s business model, the role of relationship-building in sales, and Keith’s vision for the company's future.

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Chapters

00:00 Transitioning from Bloomberg to Bitcoin

03:13 The Evolution of Branta

06:18 Guardrail: Ensuring Safe Transactions

09:21 Business Model and Market Positioning

12:29 Navigating Competition in the Bitcoin Space

15:22 Keith's Builder Journey and Philosophy

18:27 Family and Personal Background

21:19 The Significance of Open Source Projects