E03. How to Build a More Profitable Ranch with Kit Pharo

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What if the key to a more profitable cattle operation isn’t producing bigger calves—but building a better system?

In this episode of the Profitable Steward Podcast, Jared Sorensen is joined by renowned rancher, businessman, and cattle industry leader Kit Pharo, founder of Pharo Cattle Company. With decades of hands-on experience, Kit shares timeless lessons on building a profitable, sustainable, and resilient ranching operation.

Kit discusses the importance of calving in sync with nature, selecting the right cow for your environment, and why profit per acre—not weaning weight—is a better measure of ranch profitability. He also explains what it means to be a “herd quitter” and why knowing when to change your management approach can make all the difference.

After initially focusing on producing bigger calves, Kit discovered that increasing weaning weights didn’t necessarily increase profits. He shifted from a production-driven model to a profit-driven approach, focusing on reducing expenses while increasing beef production per acre.

Today, Pharo Cattle Company markets more than 1,000 forage-developed bulls each year, demonstrating the power of a low-input, forage-based approach to cattle production.

Key Takeaways:

* Calving in sync with nature and choosing cattle adapted to your environment
* Why profit per acre can matter more than weaning weights
* Shifting from production-driven to profit-driven ranching
* Knowing when it’s time to become a “herd quitter”


For more information, you can contact him at:
Website:  https://pharocattle.com/

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