
Do You Need a Press Page on Your Website? What to Include + Real Examples | Ep139
About this episode
Do you actually need a press page on your website...even if you haven’t been featured in Forbes or Vogue yet?
Check out the full blog post collaboration with @MariahMagazine https://www.mariahmagazine.com/press-page-on-website/
Short answer: yes! Here's exactly what we tell brands.
In this video, we break down:
✨ What a press page actually is
✨ Why every founder and product brand should have one
✨ What counts as “press” (you probably have more than you think)
✨ What to include on your press page
✨ How to design it strategically
✨ Real examples of strong press pages
A press page isn’t just for journalists. It:
• Builds credibility
• Helps podcast hosts and editors vet you
• Turns one feature into long-term momentum
• Converts customers faster
• Positions your brand as media-ready
If you’ve been wondering:
“Do I have enough to create one?”
“What even goes on a press page?”
“Is this only for big brands?”
This episode walks you through exactly how to build a press page that supports your visibility and growth.
👋 New here?
I’m Bridget, co-founder of Visibility on Purpose, a PR strategy + consulting studio helping founders and product-based brands get seen, featured, and remembered ...without relying on expensive agency retainers.
🎁 Want Help Getting Press?
If you don’t have press yet (or want better press), start here:
👉 FREE PR Starter Pack — learn how press features actually work
www.visibilityonpurpose.com/getfeatured
👉 Personalized PR Plan — get your pitch written for you + your top outlets + a custom visibility roadmap
https://www.visibilityonpurpose.com/offers/prxBzYXW/checkout
📌 Subscribe for weekly PR strategy, website visibility tips, and media education.
NEXT STEPS:
Want a Personalized PR Plan? (includes: a custom PR pitch, 6 part "how to research media contacts" module, curated list of 5–10 ideal media outlets, “Where to Go from Here” roadmap (pitch cadence, next steps, etc.) AND a 30 min strategy call. Click here: https://www.visibilityonpurpose.com/product-page/personalized-pr-plan
SIGN UP ON QWOTED for free: https://www.qwoted.com/?via=VOP
Watch our FREE masterclass to start landing big press features like Forbes & interviews on top 1% podcasts: https://www.visibilityonpurpose.com/getfeatured
Connect with us on and off the pod!
Website: www.visibilityonpurpose.com
Get every episode summarized
Each time Visibility Era publishes, we email you a written briefing from the transcript — the topics, who appeared, and any specific claims, with the ad reads skipped.
Email me new episodesFree for 3 shows. No card needed.
Hosts & guests
No transcript yet
This episode has not been transcribed. Request it and it moves to the front of the queue.
More episodes
More from Visibility Era

Full Featured.com Tutorial, NEW 2026! | Ep 160
Visibility Era

5 reasons to Capitalize on Press During Gift Guide Season 🎁 (for product brands...
Visibility Era

Do I Need a PR Agency for my brand? | Ep158
Visibility Era

How the Fastest-Growing Brands Blew Up with THIS Proven Strategy | Ep 157
Visibility Era