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newsApr 8, 20261:31

Canadian Tire's Stripes Collection Debuts

About this episode

Canadian Tire unveils its first original summer collection, featuring Hudsons Bay stripes on 32 items, including canoes, chairs, games, and kitchen gear. The collection marks the retailers debut of its own designs using the iconic Hudsons Bay trademarks, which they acquired for $30 million last year. The holiday drop of striped ornaments and blankets received positive feedback, leading to this summers focus on beach, backyard, and cottage essentials. Standout pieces include Canadian-made canoes and blankets, with prices ranging from $350 to $10,000. The collection launches in stores and online on May 1st, with select items available at Marks.

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Canadian Tire's Stripes Collection Debuts

Canada News Today | 2 Min News | The Daily News Now!

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Canada News Today | 2 Min News | The Daily News Now!Canadian Tire's Stripes Collection Debuts. Machine-transcribed; use the interactive transcript above to jump the player to any line.

Canadian Tire just dropped its first original summer collection, rocking those classic Hudson's Bay Stripes on 32 items. Think Cedar Canoes, Muscoca Chairs, Pickleball Sets, Towels, Beach Chairs, Cornhole Games, and even Kitchen Gear like Mugs and oven mitts. This marks the real debut of their own designs using the iconic trademarks they snagged last year. They bought those Hudson's Bay trademarks for $30 million after the company filed for credit or protection and shut down all its stores. Last holiday season, Canadian Tire tested the waters with striped ornaments, stockings, and point blankets. But those were straight up old HBC. Designs, no fresh twists. The reaction to that holiday drop blew past expectations according to Ava Salem, their senior VP of marketing. Fans loved the vibe, so now they're leaning into beach, backyard, and cottage essentials to keep the momentum going. Standouts include Canadian-made pieces like the 16-foot Cedar Canoes at nearly $10,000, a 9-foot version for $6,000.

And point blankets from $350 for a twin up to $530 for a king. Outdoor cushions and decorative paddles join the party too. Everything hits stores in all minds starting May 1st, and for the first time, select items pop up at marks, another Canadian Tire spot. This collab keeps the stripes alive in everyday gear. Local news, powered by AI. This is Canada News Today.

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