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Brands that are Leveraging Press to Create Iconic Brands Ep16

Visibility Era

About this episode

Make sure to listen until the end of the episode to enter for a chance to win a PR Prep and Brand Audit Session with cofounders, Lydia and Bridget.


This episode was really fun. We took a look at some high performing brands and companies who utilize press as part of their growth strategy. We wanted to show you *exactly* what these companies are doing right and how you can learn to leverage press for your own brand/business.

We highlighted Dana James, Nest Studio Collection and Sahara Rose—you may be familiar with these companies too!


In this episode we talked about...

  • Non-negotiables to build a strong brand to get ready for press and media exposure
  • 3 Companies that are utilizing PR to strengthen their brand + what you can learn from them
  • Top mistakes businesses make that can lead to decreased press placements or media exposure
  • What the media is looking for (aka top tips to support your brand identity, messaging and positioning to get featured)


And we're doing a giveaway!

Here's what you can do to enter for a chance to win a PR Prep and Brand Audit Session with cofounders, Lydia and Bridget.

  1. Review the Visibility Era podcast on Apple Podcasts (take a screenshot!!)
  2. Before submitting to Apple Podcasts, please take a screenshot
  3. Email [email protected] with your name and the screenshot of your review for a chance to win
  4. Submit by October 6th, 2023 through email
  5. 1 Winner will be announced the following week


Purchase the Visibility Era Workshop: https://www.visibilityonpurpose.com/offers/N27EPmaJ/checkout

Purchase the Get Booked on Podcasts Workshop: https://www.visibilityonpurpose.com/offers/vQiJ5B5k/checkout

Connect with us on and off the pod!

website: ⁠www.visibilityonpurpose.com⁠

Instagram: ⁠https://www.instagram.com/visibilityonpurpose/⁠

Facebook Community: ⁠https://www.facebook.com/groups/toptiermedia⁠




Support the show

NEXT STEPS:

Want a Personalized PR Plan? (includes: a custom PR pitch, 6 part "how to research media contacts" module, curated list of 5–10 ideal media outlets, “Where to Go from Here” roadmap (pitch cadence, next steps, etc.) AND a 30 min strategy call. Click here: https://www.visibilityonpurpose.com/product-page/personalized-pr-plan

SIGN UP ON QWOTED for free: https://www.qwoted.com/?via=VOP

Watch our FREE masterclass to start landing big press features like Forbes & interviews on top 1% podcasts: https://www.visibilityonpurpose.com/getfeatured

Connect with us on and off the pod!

Website: ⁠www.visibilityonpurpose.com⁠

Instagram: ⁠https://www.instagram.com/visibilityonpurpose/⁠

Youtube: https://www.youtube.com/@visibilityonpurpose

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Brands that are Leveraging Press to Create Iconic Brands Ep16

Visibility Era

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54:00

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