Bad Bunny's Super Bowl Halftime Show Breaks Records

0:00Tampa Bay story is making news on March 3rd. Rock Nation just announced that bad bunny Super Bowl halftime show set a new record as the most watch performance ever worldwide. More than three weeks after the big game on February 8th, they revealed it drew 4.157 billion views in the first 24 hours across global broadcasts, YouTube and digital platforms. Rock Nation, the company founded by Jay-Z, has handled the halftime entertainment since teaming up with the NFL in 2019. They produced shows for stars like Shakira and Jennifer Lopez, the weekend, Rihanna and Usher in recent years. In the U.S., the show averaged 128.2 million viewers over those 15 minutes from 8.15 to 8.30 pm. Eastern Time. That puts it forth on the list of most watched halftime shows in history. Social media buzz added to the hype, with 4 billion views reported right after the game. That's a 137% increase from last year's show.

1:00This milestone highlights how bad bunny's energy pulled in fans everywhere, topping previous records and boosting the halftime show's global reach. D&N is sponsored by our partner. Your favorite podcasts, music or sleep sounds coming from your pillow. No earbuds, no distractions, just listen and relax.