Back to First Principles | Productiv CTO Ashish Aggarwal

Everyone knows the era of growth at all costs is over, but where does that leave us? And specifically, where does that leave founders? The answer is straightforward: founders have to start thinking like business people. 

This week, Conor Bronsdon interviews Ashish Aggarwal, founder and CTO of Productive and an active investor in over 30 companies.

Ashish shares his insights on how startups are adapting to the new “efficient growth” environment, why this paradigm shift is an opportunity for founders, and how the pressures of efficiency have created incentives for companies to move towards geo-distributed teams instead of co-located teams.

Show Notes:

• Refactoring x Dev Interrupted Survey
• Ashish’s LinkedIn
• 2024 State of SaaS Consolidation Report

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