
About this episode
Asa Hiken, Technology Reporter for Ad Age joins Barbara Kahn and Dr. Americus Reed to talk about Walmart's immersive commerce initiative, the use of gaming in immersive commerce, digital consumer engagement, and the partnership between WPP and Stability AI.
Hosted on Acast. See acast.com/privacy for more information.
Get every episode summarized
Each time Wharton Marketing Matters publishes, we email you a written briefing from the transcript — the topics, who appeared, and any specific claims, with the ad reads skipped.
Email me new episodesFree for 3 shows. No card needed.
Hosts & guests
No transcript yet
This episode has not been transcribed. Request it and it moves to the front of the queue.
More episodes
More from Wharton Marketing Matters

Ferrero NA's CMO, Chad Stubbs
Wharton Marketing Matters
Apr 23, 202631:36failed

Google's Vice President of AI and Marketing Strategy, Joshua Spanier
Wharton Marketing Matters
Apr 9, 202633:07failed

JP Morgan Asset & Wealth Management's CMO, Rosa Rita
Wharton Marketing Matters
Mar 27, 202628:36completed

Groov Founder Dan Cataldi on Reinventing Custom Orthotics
Wharton Marketing Matters
Mar 12, 202628:54failed