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About this Episode
It’s almost magic when you walk into a brewery that is right in the middle of an industrial park and you don’t feel like you just walked into manufacturing plant. Our friends over at Alvarium Beer Company have taken their location in New Britain, CT and have just done that with cool art, beautiful wooden tables, great beer and a wonderful atmosphere that pays tribute to the rich manufacturing history of New Britain. We got the chance to speak with Mike Larson (Co-Founder) & Cherokee Robbins (Head of Sales and Distribution) about the history of Alvarium and the city in which it resides in, the importance of social media in beer today and how important the human aspect is in beer when it comes to sales and distribution. This episodes a lot of fun and they love dogs so it’s a win win.
Make sure to check out Alvarium!
Cheers!
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Claw Hammer Supply- Claw Hammer Supply has taken brew in a bag (BIAB) to a whole new level with there single vessel, turn-key, all grain, digital brewing system. It’s a homebrew setup like you’ve never seen. Instead of a typical brewing systems that require 2 or even 3 different vessels (pots, pans, kettles, etc…). theirs only uses 1.
Use our link https://www.clawhammersupply.com/?aff=12 and get your system today!
Looking to start a new hobby? Wanting to get into homebrewing? Just looking to upgrade your current set up? We have you covered with our Beer & Wine Hobby promo code! Beer & Wine Hobby is a Family owned business driven to help folks make amazing beers, wines, cheeses, and charcuterie. Fortunately, for our listeners we are able to offer an exclusive promo code for 10% off your online order. Items can either be ordered online and picked up in store same day for our local listeners or delivered to your home (for free over $35). Use our promo code BREWROOTS for 10% off your next order! Go to www.beer-wine.com to get all your brewing needs! https://www.beer-wine.com
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Each month, Shirts On Tap teams up with a local brewery, to collaborate on a sweet custom shirt design, and then send it to their members with coupons, stickers, a brewery bio, and more! Join the excitement with our exclusive link shirtsontap.com/offers/brewroots to get your first box for $5!
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Did you know that some of your favorite breweries use hops from a local family operated Hop Farm right here in Massachusetts. Our friends over at Four Star Farms are there for you wether you are a commercial brewery or a small scale home brewer. Make sure to head over to their website today and get your hands on some of the best and freshest hops locally. https://fourstarfarms.com
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Hosts & Guests
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