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Alexandra Watkins: From Match.com date to naming The Baconator

Hard Knocks

About this episode

Here's our conversation with Alexandra Watkins, a professional Namer. She's the woman who gave The Wendy's Baconator its name amongst many other well known brands.


We talk about how she got her start (a Match.com date), why people need to stop taking themselves so seriously, prison penpals and a boat mutiny, and why we all need to have more fun and make people smile.


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📖 Key points in the episode:

00:00:00 Intro

00:01:09 Match.com date to professional namer

00:15:39 Why be a namer?

00:21:45 Working at 7/11

00:30:18 Find who is doing what you want to do

00:37:20 Eating JIF during a boat mutiny

00:52:48 Her Mom

00:59:08 Prison penpals

01:10:00 Break the rules. Make people smile

01:21:43 Baconator and her naming process

01:34:26 Advice on writing a book

01:45:20 Elon Musk's baby. Don't take yourself so seriously

01:54:33 Love your name award

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👥 Credits:

Our Guest: Alexandra Watkins

Hosted By: David Fox and John Fox

Editors: Maggie Fox

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Alexandra Watkins: From Match.com date to naming The Baconator

Hard Knocks

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