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newsMar 18, 20261:12

AI Video Tool Banned for Objectifying Women

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UK Ad Regulator Bans AI Video Editing Tool Ad: Objectifies Women, Endorses Non-Consensual Body Alterations

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AI Video Tool Banned for Objectifying Women

UK News Today | 2 Min News | The Daily News Now!

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UK News Today | 2 Min News | The Daily News Now!AI Video Tool Banned for Objectifying Women. Machine-transcribed; use the interactive transcript above to jump the player to any line.

On March 18th, a UK advertising regulator has banned a YouTube ad for an AI video editing tool called Pix Video. The spot implied users could digitally strip clothing from women's images, showing a before and after of a young woman with her midsection exposed. After erasing red scribbles, the ad included text urging viewers to erase anything paired with a suggestive emoji. While the company insists its ad blocks nude or explicit content, regulators ruled the visuals created the wrong impression. Eight complaints highlighted how it objectified women, calling it irresponsible and offensive. Officials agreed it endorsed non-consensual body alterations and reinforced harmful gender stereotypes. Pix Video's owner has paused all advertising for an internal review and promised not to run that ad again. This fits into rising worries over AI apps that undress people without permission. Meanwhile, cases like Elon Musk's Grock Chat by generating explicit images on X have

sparked global backlash in lawsuits. The UK government plans new laws by year's end to criminalize these tools outright, building on deep fake rules.

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