About this episode
Brute Force thrived during COVID, but 2021 hit hard. Sales plunged 60% in one month. Mike Brown bought it to fix it.
Themes from Mike’s interview:
- Why Mike was "acquisition curious" and what made him pull the trigger
- Betting on yourself
- Unsexy local businesses vs. e-commerce
- How the iOS privacy updates are affecting e-commerce
- How Mike handled sales collapsing 60% from May to June
- Adversity making you -- or your business -- stronger (h/t Jocko Willink)
Reach Mike at:
- His e-commerce company, Brute Force
Official episode page & full show notes at AcquiringMinds.co:
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