#67: Derek Sivers — Useful Not True

Derek Sivers is the author of 5 books and founder of CD Baby, a company he sold for $22M in 2008. (01:42) Change your framing = change your life (07:50) Picking “useful beliefs” (and what they are) (16:16) Why “America is getting anti-capitalism” might not be true (19:11) Death as the ultimate motivator (21:38) How Derek’s life changed after selling CD Baby (23:46) Why you should do things that are NOT useful (34:58) Being selective about what you care about (36:54) “Kissing the algorithm’s ass” (41:59) Getting rid of the crap you don’t need when building software (45:42) Writing the shortest book your grandchildren would read (55:49) Nerding out on domains

Jason Levin⁠⁠⁠ is a viral marketer and Head of Growth at Product Hunt. Read Jason's ⁠weekly advice column on organic social media growth for startups⁠.

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Past guests of The Jason Levin Show include: Eric Jorgenson, Greg Isenberg, Jack Raines, Paul Millerd, Mike Solana, Danny Miranda, Billy Oppenheimer, Jack Rhysider, Ben Wilson, and more.