5: Brian Hoppe

In this interview with MSP executive coach Brian Hoppe, he discusses the crucial shift in mindset required for business owners in the managed services industry. Brian emphasizes the need for owners to outline the importance of envisioning the business’s ultimate structure and their role within it. He encourages owners to view their business as an asset rather than just a job, prompting them to consider its long-term value compared to other investments. This shift encourages strategic management. Additionally, Brian underscores the significance of adopting the CEO title instead of owner or president, a physical manifestation of the desired role and mindset. He advises owners to delegate tasks that do not align with their strengths, using the “delegate and elevate” approach from the EOS toolbox. By doing so, business owners can focus on their highest and best use as CEOs and foster growth and efficiency within the company. Overall, this interview highlights the critical mindset shift and delegation strategy necessary for business owners to transition successfully from operational involvement to strategic leadership. Brian’s coaching services are available at https://brianhoppe.com.