371: Building a Systems-Driven Business with David Jenyns

Today’s episode is all about systems, and not just systems, but identifying who on your team can support you in getting systems in place. Hint: you, the business owner, don’t need to do it; you need a “systems champion.” Dr. Sabrina Starling hosts her friend and colleague, David Jenyns, for today’s discussion. This is David’s fourth time on Profit by Design, and we are always thrilled to hear his practical wisdom for small business owners. Join us!

David Jenyns is an experienced entrepreneur who sold the Melbourne Cricket Grounds in his early 20s and founded Melbourne SEO Services. He systematized himself out of that business in 2016 and founded SYSTEMology to help business owners implement systems to scale their businesses. Today, he supports a growing community of certified Systemologists, delivers workshops and keynote addresses, hosts a podcast, and is on a mission to free business owners worldwide from the daily operations of their businesses. He is the author of SYSTEMology and Systems Champion. The entire scope of David’s work aligns seamlessly with our philosophy that your sustainably profitable business should support your life and free up your time—-and systems are the biggest key to making that happen. 

Profit by Design is a Tap the Potential production. 

Show Highlights:

• Business owners in a changing landscape with new technologies
• Huge effects from the arrival of ChatGPT 
• Leveraging AI and becoming more efficient with our time
• The need for systems, ”documented habits”
• Systems focusing on “the sweet spot” of your business
• One of the most important roles in your business: a systems champion
• David’s process of collecting and analyzing data and patterns for his second book, with the help of AI
• Secret sauce? Combining AI with strategy and systems.
• Key characteristics of systems champions
• AI tools have put things within reach for even junior team members
• The career path in your business for a systems champion
• An overview of David’s second book, Systems Champion (a playbook for a systems champion to follow)
• Two key pieces to getting your life back from a growing business: hiring A-players and putting systems in place
• The key results to be expected from a systems-driven business

Resources:

Connect with David Jenyns: Website, LinkedIn, SYSTEMology book, and Systems Champion book

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