368 : Jeff Oxford – Optimize your Amazon sales through outside links

Are you developing sales outside of Amazon for the long run? Are you investing time in developing content to support your products? Are you gathering those names for a real customer list? Jeff clearly has the expertise.

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Jeff's email contact

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Transcript: (note- this is a new tool I am trying out so it is not perfect- it does seem to be getting better)
Jeff:                                       00:00                     The thing is, you know, you, you in Google, even if someone isn't starting their search on Amazon, if they started in Google, there's they could still find that Amazon listing and it Kinda goes back to we're talking about where when you're. If you have, if you're on Amazon or on Ebay, you know one opportunity that people are missing is you can also get your own listings to rank very well on search engines so you can optimize your Amazon listing and I think the best place to do that is within the content. Making sure that you're having a lot of content on your Amazon descriptions and your keyword in the content and that we can touch on this more a little later, but also with the linkedin link side. If you can get other websites to link to your Amazon listing. Your ebay listing in Google sees that that's going to have a positive impact on your rankings. And not only can you get traffic within Amazon with an Ebay, but it can also get traffic from Google, bing, and other search engines.

Cool voice guy:                  00:48                     Welcome to the ECOMMERCE guys. Focus on the people, the products, and the process of incomers cylinder today. Here's your host, Steven Peterson.

Stephen:                             01:01                     He just wanted to mention two sponsors today. Solutions Four, ecommerce and sellerlabs scope for step solutions, four ecommerce solutions, the number for e-commerce dot com as Karen lockers group where she manages Amazon accounts for brands and and smaller sellers like ourselves. We've been with her, I think it's coming on two years now and been thrilled because she helps us with creating listings, reconciling shipments. That's one the working on right now. I'm making sure handling refunds and things like that and making sure that we're. We get the money that's due. Was that more than pays for my service and you can save $50 by using the code momentum, so solutions four ecommerce.com, forward slash momentum. Use the code momentum. You're going to save $50 a month and she's going to do that inventory. Health reports new year. You really need to get your account in order.

Stephen:                             01:53                     Second up is a seller labs scope. You know I talk a lot about it because I'm a user period. That's. That's what makes it so worthwhile for me is that we use it for all of our private label, but even for our wholesale business and we do more bundling and stuff like that. Then then, then private label and so it allows us though to really take advantage of those key words and really get them figured out because you have to zone in on the key words and so again, you can use it for your private label business, for your wholesale business. Even if you want to improve a retail art business, sometimes you can get in there and add some keywords and if you can put the right keywords and put the ones in there for the, a number one, number two, number three sellers.